ABOUT Fish 4 Market (F4M)
What is Fish 4 Market?
- Fish 4 Market aims to provide transparency on fish landings, to attract buyers, and stabilise continuity of supply.
- Fish 4 Market communicates fishing activity and provides information on fish due to be landed at Peterhead.
- Fish 4 Market may be extended to cover other ports if there is demand for this.
Who created and who operates Fish 4 Market?
- Fish 4 Markethas been created by industry, not by government. The Fish 4 Market Partners are:
- Aberdeen Fish Producers Organisation
- North East of Scotland Fishermans Organisation
- Fishing Vessel Agents and Owners Association
- Lunar Fishing Company
- Scottish Seafood Association
- Aberdeenshire Council
- Partners meet regularly in Peterhead to review Fish 4 Market performance and resolve any concerns. This is normally in the last week of the month, in advance of the North East Whitefish Supplies Forum (the forum is an open meeting of all whitefish supply stakeholders).
Why have Fish 4 Market?
- Important domestic fish resources are readily available and the full value of these must be secured within agreed constraints. Increasing competition from fish on world markets, and an increase in imported pre-processed fish, means industry performance in obtaining the full value of domestic fish is even more important.
- Communication and the sharing of information concerning fish supplies and developments in the wider marketplace are crucial to the industry. However this can be challenging where there are many stakeholders involved.
- To address this, the Fish 4 Market platform streamlines the provision of information, and introduces additional features of potential value to industry stakeholders.
- If better communication between stakeholders can be achieved, and supplies stabilised, then there may be opportunities for improved long term industry value.
- The seafood industry in the UK has demonstrated responsible practices for a number of years, and we see this platform, created by ourselves, as another positive step in that direction.
Who do I contact about Fish 4 Market?
- If you want further information, or wish to lodge a complaint, please contact email@example.com
- If you are having problems logging in, accessing the site, or any other technical difficulties please contact firstname.lastname@example.org
- Coding, hosting, and development of Fish 4 Market is by Tek-serv email@example.com